ReferIndia News Tata Consumer says GST rate cut transition hit sales of key brands

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Tata Consumer says GST rate cut transition hit sales of key brands

Published on: Nov. 3, 2025, 10:18 p.m. | Source: The Economic Times

Tata Consumer Products experienced significant sales disruption for brands like Capital Foods and Organic India during the GST rate cut transition, exceeding expectations. While the ready-to-drink business remained unaffected due to impulse buying, other categories saw a slowdown as trade partners adjusted to new pricing.

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