Kering's Strategic Shift: Luca de Meo's Bold Move with L'Oreal
Published on: Oct. 20, 2025, 11:23 p.m. | Source: Devdiscourse
Kering's new CEO Luca de Meo has accelerated the sale of the company's beauty business to L'Oreal, marking a strategic shift from his predecessor's vision. This deal, driven by personal corporate relationships, allows L'Oreal to secure major beauty licenses, including Gucci's. Kering aims to reduce its high net debt through this transaction.
