India's non-cricket leagues are growing, but sustainable success remains elusive
Published on: Oct. 9, 2025, 7:22 p.m. | Source: The Economic Times
India's non-cricket sports leagues are striving for success after the IPL's model. Many face challenges like broadcaster exits and fan engagement issues. Pro Kabaddi League shows promise but needs sustained momentum. Football's Indian Super League has had a difficult financial journey. Other leagues are exploring leaner approaches and long-term investment.
