India bucks global trend, traditional media is set to touch $22.9 bn by 2029: PwC report
Published on: Dec. 5, 2025, 7:49 a.m. | Source: The Economic Times
India's media and entertainment sector is booming, outpacing global trends. Both digital and traditional media are expanding significantly. Digital media is the fastest growing segment, driven by internet advertising and OTT streaming. Traditional media, including television and print, also shows robust growth. The gaming industry is adapting to new formats.
