How lean marketing can help Indian start-ups avoid the ‘growth at all costs’ trap
Published on: Oct. 31, 2025, 4:36 p.m. | Source: Livemint
Amidst a surge of start-up ideas in India, investors are now prioritising sustainable marketing. The Unstoppables panel highlighted the need for sound business structures, effective brand building, and a focus on customer engagement to navigate the current funding landscape.
