From local hero to national icon: How recognition scales up your story
Published on: Sept. 23, 2025, 3:17 p.m. | Source: The Economic Times
Startups tend to start as local heroes, addressing issues unique to their locality or community. But remaining stuck within that niche may restrict growth, visibility, and market value. Recognition particularly by outlets that carry national credibility is the tipping point. It not only legitimates an innovation; it makes a local hero a national icon. The ET AI Awards 2025 provide just that platform where entrepreneurs transition from working in the backrooms of domestic markets to being frontrunners in charting the nation's AI-driven future.
