Empowering Change: The Rise of Everyday Giving in India
Published on: Oct. 6, 2025, 11:18 a.m. | Source: Devdiscourse
A new study reveals that Indian nonprofits are increasingly leveraging 'everyday giving'—small, regular contributions from ordinary citizens—to sustain operations as institutional funding tightens. This citizen philanthropy now accounts for one-third of nonprofit funding, helping organizations secure unrestricted funds and build strong community ties.
